Wanting Yang

Life can be a wilderness—or a railway track. The key is learning to choose a bright path where your strengths shine the most.

Hi, I’m Wanting Yang, but feel free to just call me Wanting. I hold a Master’s degree in Marketing and Public Relations from TBS Education in France, with a minor in Luxury Brand Management from London. During university, I also studied abroad in the U.S., giving me a truly international perspective.

I’ve worked with the Paris Fashion Week project team in brand PR and on-ground execution, and later joined the marketing departments of leading luxury beauty companies in China’s internet sector. With hands-on experience across industries, I have a solid grasp of macro-level market dynamics.

While at JD.com, I earned the title of “Top Livestream Sales Host” in the company’s official e-commerce variety show. That experience immersed me in the world of consumer goods, livestreaming, and new media brand strategies. I was also featured in full-length interviews by Beijing Youth Daily and CCTV.com (in English), where I shared insights on how young people perceive fashion, branding, and self-identity.

Now transitioning from marketing to business development, I currently serve as a Senior Project Manager at WWD, where I integrate media and brand resources to drive platform growth and connect with high-potential clients. I’m passionate about the media and communication industry, and love bringing bold ideas and creativity to the table. I look forward to exploring new possibilities with the amazing WWD team!