Johannes Neubacher

Co-founder & COO WWD China

Welcome to WWD, the leading voice in the fashion, beauty, and retail industry! Here, content is more than just information—it is a driving force for change, inspiration, and innovation. As creators, we have the power to shape the industry's future and define the next chapter of fashion. Lets craft excellence together!


Johannes Neubacher is Chief Content Officer and Co-founder of WWD China, Sourcing Journal China and Footwear News China. Before launching WWD China, he worked at the United Nations Industrial Development Organization ITPO China, and held positions as editorial director at Madame Figaro, The Financial Times Chinese FT Rui amongst others, Since the launch of WWD China in 2019, Johannes Neubacher has been dedicated to creating platforms for international dialogue and exchange for the pressing issues of the global fashion, beauty and retail industry. He is a key force behind the WWD China Global Fashion Sustainability Summit and the ESG Leadership Summit. Actively shaping the discourse on sustainable fashion, he has led strategic content development while also frequently speaking at major fashion forums on sustainability, technology, and innovation. Recognized as one of the foremost voices in the fashion industry in China, Johannes Neubacher's expertise and commitment have contributed significantly to advancing the industry.